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The rebrand follows the company's August 2023 acquisition of AlterG and subsequent portfolio expansion.
January 29, 2024
By: Sam Brusco
Associate Editor
ReWalk Robotics revealed its new corporate branding to begin doing business as Lifeward. Beginning on January 30, 2024, the company’s shares will trade under the new Nasdaq stock ticker LFWD. The company aims to provide solutions to change the lives of those with physical limitations or disabilities, including its ReWalk Personal Exoskeleton, the AlterG Anti-Gravity systems, the ReStore Exo-Suit, and the MyoCycle FES systems. The name change follows the company’s August 2023 acquisition of AlterG, a provider of “anti-gravity” treadmill systems for physical and neurological rehabilitation. The company’s technology reduces the effects of gravity and allows patients to move in new ways with finely calibrated report and reduced pain. “With the recent addition of innovative solutions like the AlterG Anti-Gravity systems to our portfolio, we have surpassed the vision of our original name,” said Lifeward CEO Larry Jasinski. “The transformation of ReWalk Robotics into Lifeward speaks to the broader goal of the Company to be the driving force to elevate the standard of care in overcoming physical limitations and disabilities to empower individuals to do what they love.” “Under the Lifeward brand, our newly combined commercial team will represent our full portfolio of solutions as a unified entity,” added Lifeward chief sales officer Charles Remsberg, who was CEO of AlterG prior to its acquisition. “We believe this will allow us to drive growth for our business through better support of our customers across the rehabilitation spectrum. We have a portfolio of innovative solutions designed to assist individuals in achieving their goals through improved functional and health outcomes—in the clinic as well as in the community.” In November, Lifeward demonstrated proof-of-concept for its next-generation exoskeleton, which integrates advanced sensing technologies and artificial intelligence (AI) to allow autonomous decision-making.
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